AKRON, Ohio, July 23, 2009 ¾ The Ford Motor Company has selected Goodyear’s new fuel-efficient tire, Assurance Fuel Max, as a key original equipment fitment for the 2010 Ford Fusion S.

The standard tire fitment for the popular Fusion model will be Goodyear Assurance Fuel Max tires in size P205/60R16. The 2010 Fusion S is in production now, with models arriving in Ford dealer locations.

The Assurance Fuel Max features a fuel-saving tread compound that helps reduce energy loss as the tire rolls. In addition, Wet and Dry Tread Zones enhance all-season traction.  The Wet Tread Zone features dual Aquachannel grooves to help evacuate water away from the treadface when driving on wet roads.  The Dry Tread Zone helps enhance handling and grip for confident maneuvering on dry pavement.

Assurance Fuel Max also is available as a replacement tire choice for many popular vehicles.

The Ford Fusion S is a mid-size sedan that offers best-in-class fuel efficiency from its six-speed transmission and 2.5-liter engine.  Balanced ride and handling are key features of the popular Fusion model line.

Goodyear tires are original equipment on many vehicles from Acura, Audi, Cadillac, Chevrolet, Dodge, Ford, GMC, Hummer, Infiniti, Isuzu, Jeep, Land Rover, Lexus, Mazda, Mercury, Nissan and Toyota.  Traditionally, more new vehicles in North America are equipped with Goodyear tires than any other brand.

For more information about Goodyear’s broad selection of tires for cars, light trucks, SUVs, and more, visit www.goodyeartires.com.