UNITED STATES, July 23, 2025 – Fashion brand Anti Social Social Club (ASSC) and tire manufacturer Goodyear have partnered once again, in a deal facilitated by IMG Licensing, to bring a limited-edition capsule collection to its consumer bases.

Following their successful collaboration back in October 2024, the duo once again paid homage to the Goodyear Blimp’s iconic status and lasting legacy while launching bold new designs that are a tribute to the adrenaline, grit, and timeless culture of motorsports. This new collection fuses ASSC’s signature irreverent attitude with Goodyear’s century-long reputation of performance and innovation on the track.

Key collection highlights include:

• “Catch the Feeling” Tops: features tees, hoodies and a racing jacket that incorporate a graphic of being in the driver’s seat of a single-seater racing car, along with a grid of country flags representing a selection of nations that hosted international races where Goodyear has competed.
• “High Performance” Tops: features tees and hoodies that incorporate the Goodyear Blimp alongside traditional ASSC logo graphics.
• “Wet Tire” Tee: features tee with a racing tire design on the front and both brand names on the back in tread-like form.
• “Sparks” Tops: features tees and hoodies that have a high-performance single-seater race car graphic generating sparks from the rear. “Goodyear Racing / Goodyear Eagle / Super High / Performance Tire / Developed By / Goodyear Racing / Technology / Worldwide” is superimposed onto the classic ASSC logo.
• “Eagle” Tops and Accessories: features a button up and swim trunks that utilize Goodyear graphics and ASSC slogans all over the pieces, including multiple iconic shots of the Goodyear Blimp and various images of racing tires.
• Podium Cap: includes Goodyear branding on the cap alongside an ASSC logo with the Goodyear Blimp on the side panel and wreaths on the brim to channel the classic prestige and excitement of historic motorsport podiums.
• Accessories: accessories in this collection include a racing Zippo lighter with dual branding on both sides, a keychain with international flags, an ashtray and racing gloves.

About Anti Social Social Club
Anti Social Social Club is a globally-lauded streetwear brand specializing in wearable art and collectibles. Since the brand’s inception in 2014, the Anti Social Social Club logo has become an immediately recognizable pop culture symbol, driven by a passionate community of outcasts and tastemakers alike. Exclusivity is our label’s ethos—informing an ultra-limited distribution model, top-tier brand collaborations, and multi-hyphenate artist partnerships.

Since its launch, Anti Social Social Club has collaborated with brands including fragment design, Nike, Vans, True Religion, COMME des GARCONS, Playboy, DHL, Samsung, Formula 1, Honda, Gran Turismo, EA Sports and many more.

About The Goodyear Tire & Rubber Company
Goodyear is one of the world's largest tire companies. It employs about 68,000 people and manufactures its products in 53 facilities in 20 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.